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Branding Digital

Career Recruitment Website


The client sought to attract and retain high-quality, diverse applicants to fill their workforce needs in three locations. Their previous careers website was content-heavy, didn’t convey Choice’s value proposition, and was not responsive on mobile devices.


Design a modern site that reflects Choice’s vibrant brand, while adhering to their brand guidelines and complementing their consumer site. Employee-centric content, photography, and videos convey Choice’s key differentiators.
  • Client

    Choice Hotels International

  • Role

    Lead Designer

  • Teammates

    Rachel Claire (Account Director), Tiffany Vandevoordt (Writer), Webmechanix (Developer)

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